THE GOAL

Earn £2.00B in total revenue. Fastest time wins. That's it.

The leaderboard is ranked by speed — not how much money you've made. Build lean, buy smart, and sprint.

THE BASICS

• 🖱️ Click the Proposal button to earn money instantly — great early on.
• 📈 Buy Revenue Sources to earn passively every second without clicking.
• 👥 Hire Staff to protect your client base from churn and multiply revenue.
• ⚡ Buy Upgrades to multiply everything — some are game-changers.

OFFLINE EARNINGS

Your empire keeps earning while you're away. Close the tab, go to sleep — your passive revenue still ticks. You'll see what you earned when you come back.

• Offline earnings accrue for up to 8 hours — after that, they cap.
• If your offline earnings push you past £2.00B, your victory will be waiting for you to claim when you return.
• Runs expire after 7 days of inactivity — so don't leave it too long!

REVENUE TIERS

Your firm title changes as total earnings grow. Purely cosmetic — but very satisfying.

REVENUE SOURCES

Buy clients to generate passive revenue every second. You start with simple bookkeeping work and unlock increasingly valuable client types as you grow — all the way up to acquiring entire firms.

Each additional purchase of the same type costs more than the last, so diversify as new options unlock.

CHURN — THE SILENT KILLER

Every client type has a churn risk — clients leaving takes revenue with them. The more clients you have, the more churn you accumulate. Left unchecked, it will hollow out your passive income.

• Watch the churn indicator — when it turns red, you're losing ground fast.
• Staff (especially the Client Success Manager) reduce churn. So do several Upgrades.
• Bad Events can spike churn temporarily — see the Events section.

STAFF

Each additional hire of the same role costs significantly more. Effects stack, but with diminishing returns.

UPGRADES

One-time purchases — no stacking, just permanent multipliers. Tech, Marketing, and Office upgrades all help in different ways. One of them is a genuine step-change. You'll know it when you see it.

RANDOM EVENTS

Events fire randomly during a run. They're temporary — ride the good ones, survive the bad ones.

ACHIEVEMENTS

Each achievement is earned once and lives on your player card forever. Some reward speed, some reward restraint — a few reward doing things the hard way.

PRO TIPS

• 🪑 Grab a cheap office upgrade early — it's the easiest passive boost you'll find.
• 🤗 Hire a CSM before churn turns red. Once clients start fleeing, it spirals fast.
• ⚡ The big Tech upgrade mid-game is a genuine step-change — prioritise it when you can.
• 🚀 During click-boosting events, spam the Proposal button hard.
• 🤝 Acquire your first small firm as soon as you can afford it — acquisitions snowball into the endgame.